Inside Self Storage: Features/Columns

State Your Case

State Your Case I have to admit that each year, the January issue of Inside Self-Storage is one of my favorites. Why? Because it contains our annual "State of the Industry" article. It offers readers the chance to step back and take a look at the self-storage ...More

January 1, 1999 Teri L. Lanza

Posted in Articles

OK...What's That Question?Should 'take-no-prisoners' marketing have wide application within the self-storageindustry?

OK...What's That Question?Should 'take-no-prisoners' marketing have wide application within the self-storage industry? Editor's note: This is the first of a five-part series that will show how to apply classical marketing practices to the self-storage industry. It should be ...More

January 1, 1999

Posted in Articles, Technology

OK ... What's That Question?Should 'take-no-prisoners' marketing have wide application within the self-storageindustry?Part II

OK ... What's That Question?Should 'take-no-prisoners' marketing have wide application within the self-storage industry? Part II By Harley Rolfe The Marketing Process The things that precede customer contacts--research, location selection, packaging, design, pricing, market ...More

January 1, 1999 Harley Rolfe

Posted in Articles

Courier Services What to Expect and Demand

Courier ServicesWhat to Expect and Demand By Cary McGovern Choosing the right courier as a resource partner for your records storage and management business is an essential element of your business success. This article discusses the important considerations concerning ...More

January 1, 1999 Cary McGovern

Posted in Articles

Shurgard Celebrates Silver AnniversaryA Tribute

Shurgard Celebrates Silver AnniversaryA Tribute By Melanie Wilhoite When World War II came to an end, thousands of American GIs returned to a country that was ready to grow. And grow. And grow. New homes went up almost overnight, and manufacturing plants churned out ...More

January 1, 1999 Melanie Wilhoite

Posted in Articles

Customer Storage InsuranceA valuable service for tenants, peace of mind for you

Customer Storage InsuranceA valuable service for tenants, peace of mind for you By Alice Cravens Customer storage insurance, tenant insurance, stored-property insurance. All of these names sum up one of the most valuable services a facility manager can offer customers. Like ...More

January 1, 1999 Alice Cravens

Posted in Articles

Operating Records Management Within Self-Storage FacilitiesImprove your cash flow in 90 days

Operating Records Management Within Self-Storage FacilitiesImprove your cash flow in 90 days By Cary McGovern Records management and storage can improve your cash flow one unit at a time--if optimally implemented--in as little as 90 days. This column will address the ways ...More

January 1, 1999 Cary McGovern

Posted in Articles

Nuts and Bolts of MarketingThe importance of research in meeting customer expectations

Nuts and Bolts of MarketingThe importance of research in meeting customer expectations By Harley Rolfe Ever watch a photo emerge in a darkroom? The previous hard-nosed columns articles--as well as this one--have provided you with the tools to "develop" the picture ...More

January 1, 1999 Harley Rolfe

Posted in Articles

The 870 SS Door

Overhead Door Corp.Heading for Self-Storage The Overhead Door Corp., based in Dallas, pioneered the upward-acting door industry, inventing the first overhead door in 1921 and the first electric door opener in 1926. Today, the company and its divisions--including W.B. ...More

January 1, 1999

Posted in Articles

Falling Interest Rates:That's Good, Right? So Why Aren't We Smiling?

Falling Interest Rates:That's Good, Right? So Why Aren't We Smiling? The following is reprinted from the Argus Self Storage Sales Network Market Monitor newsletter. Interest rates are at all-time lows, which is good if you're a consumer, but something odd is happening in ...More

January 1, 1999

Posted in Articles, Finance

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