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  • Mining Your Centers of Influence
    All of your marketing decisions need to be looked at in relation to their return on marketing dollars (ROMD). Your goal is to get the greatest number of renters while spending the least amount you possibly can on marketing. After repeat and referral customers, those who ...More
    April 1, 2003 Fred Gleeck Posted in Articles
  • Ancillary-Product Sales
    Adding new retail products for sale in your store seems like a no-brainer, but making these sales successful can take more than luck. The success or failure of your ancillary program is the responsibility of the entire self-storage team.You have probably heard the saying ...More
    April 1, 2003 RK Kliebenstein Posted in Articles
  • More Than One Basket
    [ Mobile Storage ] "There can be many advantages of expanding an existing self-storage operation into container storage, even for a mom-and-pop type of facility. Perhaps the greatest advantage is it adds diversification to the revenue of the facility. But, opening and ...More
    April 1, 2003 Amy Campbell Posted in Articles
  • Nuwanda
    I didn't attend a posh preparatory school like the Welton Academy featured in the 1989 film classic Dead Poets Society. And, granted, I graduated 30 years later than the film-set year 1959. Even still, who didn't feel inspired--and just a wee bit melancholy and maudlin--by ...More
    April 1, 2003 Teri L. Lanza Posted in Articles
  • SSA Headquarters Office 6506 Loisdale Road, Suite 315Springfield, VA 22150703.921.9123Fax: 703.921.9105E-mail: SSA Cincinnati Office 4777 Redbank Expressway, Suite 10Cincinnati, OH 45227513.272.3111Fax: 513.272.3224E-mail: ...More
    March 18, 2003 Posted in Articles
  • Avoiding A Wrongful Sale
    Although the industry has seen some tremendous changes over the last few years in the area of construction design, management software and security, there have also been a few significant legislative changes concerning the lien laws that impact the operation of self-storage ...More
    March 1, 2003 Scott I. Zucker Posted in Articles
  • Construction Corner
    Construction Corner is a Q&A column committed to answering reader-submitted questions regarding construction and development. Inquiries may be sent to Q: I am having problems with tenants using the dumpster in the back of the facility to ...More
    March 1, 2003 Posted in Articles, Technology
  • Looming Legal Issues
    When you first get involved in self-storage, there are so many things to think about and so many decisions to make, you may forget all about the legal issues facing you. Presuming you have survived the buying of a facility and the process of obtaining zoning approval; ...More
    March 1, 2003 Jeffrey Greenberger Posted in Articles
  • Seven Steps of Grief
    You're the kind of self-storage owner who is trying to make the best of his investment. You are looking for new things to do to help your business--and new ways of doing them. You find an idea that looks good and you want to implement it. You meet with your store manager ...More
    March 1, 2003 Tron Jordheim Posted in Articles
  • Bankruptcy and the Self-Storage Tenant
    It is crucial a self- storage owner take all the appropriate steps when advised a tenant is bankrupt. Handling this matter properly will ensure the owner is not in violation of bankruptcy law and can proceed in his efforts to collect the secured debt. Types of Bankruptcy ...More
    March 1, 2003 Scott I. Zucker and Lisa S. Cohen Posted in Articles