• Mining Your Centers of Influence
    All of your marketing decisions need to be looked at in relation to their return on marketing dollars (ROMD). Your goal is to get the greatest number of renters while spending the least amount you possibly can on marketing. After repeat and referral customers, those who ...More
    April 1, 2003 Fred Gleeck Posted in Articles
  • Land Grab--Legal, But Not Ethical
    Recently, the city council of Aurora, Colo., passed a zoning-amortization ordinance to the detriment of several small businesses. Normally, amortization ordinances are used to revitalize a blighted area by ridding it of undesirable businesses such as adult bookstores or ...More
    April 1, 2003 Elaine Foxwell Posted in Articles
  • Construction Corner
    Construction Corner is a Q&A column committed to answering reader-submitted questions regarding construction and development. Inquiries may be sent to construction@ministorage.com. Q: Are there any advantages to being an owner-builder? What are some pitfalls to avoid? ...More
    April 1, 2003 Posted in Articles, Technology
  • Empower Software Technologies LLC
    Tom Smith and partner Jeff Power have been developing software packages for more than 20 years. They created software for the medical and legal markets before discovering the booming self-storage arena and launching Empower Software Technologies LLC in October 1998. Power's ...More
    April 1, 2003 Amy Campbell Posted in Articles
  • Euro-Zone Needs Storage
    Six hectic and eventful years have passed since my arrival in England from Australia. Business takes me on regular "flying visits," where as soon as I am out of one office, I am in another airport lounge ready for take-off. This past summer, however, I piled my family into ...More
    April 1, 2003 Jonathan Perrin Posted in Articles, Development
  • The Software-Survival Toolbox
    It's a fact: Computer hard drives fail without warning, viruses destroy company records, and unauthorized eyes try to spy on your business. How can you safeguard your valuable files and optimize computer performance? By using a simple collection of indispensable software ...More
    April 1, 2003 Doug Carner Posted in Articles, Technology
  • Time for a Check-Up
    Your doctor recommends you have an annual check-up, and you know you should; but sometimes you are just too busy. If you have symptoms of an illness, however, you are likely to go to find out their cause. The health of your self-storage facility is important to your ...More
    April 1, 2003 Michael L. McCune Posted in Articles
  • Call-Center Update
    The first call center designed to support independent self-storage properties was created two years ago. The concept of using a call center to capture potentially missed rental inquiries was not new. The top five largest operators had previously established internal call ...More
    April 1, 2003 Stan Colona Posted in Articles
  • Self-Storage Technology: Advancements Over the Pond
    I love change. I live for it. And I've always been at the front of the queue when it comes to embracing the opportunities created by the organism we call the World Wide Web.I'm on the technology bandwagon in this issue. Three years ago, as a director of the Self Storage ...More
    April 1, 2003 Andrew Donaldson Posted in Articles, Technology
  • Selling More Than Space
    Self-storage has evolved over the years. Not only does it offer space for personal or business storage, it has become a retail center that sells boxes, locks and packing supplies. Some stores even offer personal mailboxes, faxing services, car washes, rental trucks and even ...More
    April 1, 2003 Pamela Alton Posted in Articles