Inside Self-Storage Magazine 03/2001: Customers' Goods Legal Liability
Customers' Goods Legal Liability By David Wilhite The self-storage industry has undergone a series of tremendous changes over the past two decades, evolving from a core group of small, mom-and-pop facilities to a large, powerful organization of professional business ...More
March 1, 2001 David Wilhite
Posted in Articles
Launching a Call Center
Launching a Call CenterCompetition ups the ante on new marketing strategies By Stan Colona Self-storage owners of today operate in a very competitive marketplace. The late 1990s brought new levels of product saturation to some trade areas, and even entire geographic ...More
March 1, 2001 Stan Colona
Posted in Articles
The State of Industry Financing
The State of Industry FinancingThough lenders may run scarce, the 'paper' is still out there By R.K. Kliebenstein The last few years have witnessed many changes in the arena of finance, and self-storage financing has been no exception. In September 1998, the finance world ...More
March 1, 2001 R.K. Kliebenstein
Posted in Articles,
Finance
The Top Seven Marketing Concepts
The Top Seven Marketing ConceptsWhat every self-storage owner must know to succeed By Fred Gleeck In working with more than 1,000 self-storage owners and operators, I have found a consistent pattern behind what marketing efforts do and do not work for this industry. There ...More
March 1, 2001 Fred Gleeck
Posted in Articles
Self-Storage: A Complex Market?
WANTED:A silver bullet to smite the competition By Harley Rolfe Self-storage owners tell me they are increasingly vexed by competition, and they think marketing will help. So, I tell them about step one in creating a sound marketing program: Study your tenant base. At this ...More
March 1, 2001 Harley Rolfe
Posted in Articles
Inside Self-Storage Magazine 03/2001: Self-Storage in Nicaragua
Self-Storage in NicaraguaDeveloping in foreign countries takes education, determination...and a lot of patience By Mike Iacoboni Editor's Note: This month's Market Profile is out of the ordinary. Rather than detailing the self- storage climate of a specific U.S. market, ...More
March 1, 2001 Mike Iacoboni
Posted in Articles,
Development
Inside Self-Storage Magazine 02/2001: Keeping Your Business Insurance
Costs in Check
Keeping Your Business Insurance Costs in Check By David Wilhite The self-storage industry has undergone tremendous changes over the past 20 years, evolving from a core group of small "mom and pop" operations to a large, powerful organization of professional ...More
February 1, 2001 David Wilhite
Posted in Articles
Walk the Facility
Preparing for the New Year By Pamela Alton The excitement of the Christmas season and New Year's has passed, and now it's time to turn our thoughts to spring and the busy summer rental rush. It will be upon us before we know it! The weather will be getting warmer soon and ...More
February 1, 2001 Pamela Alton
Posted in Articles