Insurance Corner
In today's litigious society, recognizing and reducing liability exposures should be a prime concern for every self-storage owner. Courts are getting tough on business owners who allow hazardous conditions to exist, and the dollar amounts juries award to injured parties ...More
January 1, 2002 David Wilhite
Posted in Articles
Implementing a Coupon System
I've written in past columns about the importance of each self-storage facility having a unique selling point, or USP--something it offers that customers can't get anywhere else. Having a USP allows you to differentiate your facility from others and compete on some basis ...More
January 1, 2002 Fred Gleeck
Posted in Articles
Home Is Where the Heart Is
Working as a manager in this industry, it is not uncommon for you to have on-site housing at the facility you manage. But adapting this home--which can come in all shapes and sizes--to your lifestyle can sometimes be quite a challenge. I am sure some of you can relate to ...More
January 1, 2002 Donna L. Potter
Posted in Articles
The Face of Change
One of the inherent beauties of self-storage is its intrinsic simplicity. I have often advocated blending new technology with good real estate to make the best possible, or "best in class," self-storage project, but it isn't always easy to balance the two. The physical part ...More
January 1, 2002 RK Kliebenstein
Posted in Articles,
Technology
Words of Wisdom
A conversion of an existing building. There is a common misconception among new self-storage investors that Europe is one big untapped market with great opportunities, common requirements and regulations. While it is true there is great potential and the sector is growing ...More
December 1, 2001 Jonathan Perrins
Posted in Articles
Do You Have a Disaster Plan?
People don't generally enjoy anticipating things that could go awry--in their businesses, their personal lives or otherwise; but nothing demonstrated with greater impact the importance of a disaster plan than recent, tragic events in this country. Although your occupancy ...More
December 1, 2001 Jeffrey Greenberger
Posted in Articles
Court Rules
U.S. District Judge Colleen McMahon's opinion in Herrington v. Verrilli (2001 U.S. Dist. LEXIS 10168) is more than a humorous telling of the travails of the Adams Organ, a huge church organ that spent more than five years in storage after being replaced by another ...More
December 1, 2001 D. Carlos Kaslow
Posted in Articles
Turning Callers Into Visitors
Storage is a simple business, but it's not an easy business. It's simple because the steps are obvious. First, you have to generate phone calls from prospects. These result from a strong and well-executed marketing campaign. Second, you have to get those who call to visit ...More
December 1, 2001 Fred Gleeck
Posted in Articles
Protecting Your Facility Against Winter Weather
Winter weather can present severe exposures to your self-storage operation and the systems necessary to keep your facility running. Freezing temperatures, blustery winds, ice, sleet and snow can all cause extensive damage to your buildings and property, especially if you ...More
December 1, 2001 David Wilhite
Posted in Articles
THE SOUTHWEST
This month's travels take us to the great Southwest, which has been a traditionally strong area for self-storage operators. Let's hear what our local experts have to say about their respective cities and regions. Our Southwest brokers join us in this survey: Mark Keys ...More
December 1, 2001 Michael L. McCune
Posted in Articles
