• Life's Phases
    [A guest blog spot by ISS Editor Drew Whitney.] How do your tenants find storage? As a consumer, my first storage experience was with a small facility in Tempe, Ariz., near the campus of Arizona State University. I was heading back to New England for summer break and needed ...More
    January 7, 2008 Drew Whitney Posted in Blogs
  • Year Closes With Small Victory
    In 2007, the issue of self-storage service tax became particularly looming, with more than one state scrambling to avert the nasty fate. At the end of December, we eked by with a small victory in this area, as a Sisseton, S.D., facility walked away from trial with a ...More
    January 2, 2008 Teri Lanza Posted in Blogs
  • SMARTBOX Partners With Red Cross to Aid in Disaster Relief
    SMARTBOX, a provider of portable storage, has formed a partnership with the American Red Cross to enhance the organization’s disaster-relief services. ...More
    January 2, 2008 Posted in News
  • Expert Advice on Yellow Pages Advertising
    In May 2007, Bill Gates predicted that the death of the Yellow Pages would occur over the next five years for the under-50 crowd. But based on statistics from independent third-party studies conducted by respected research companies CRM Associates and Knowledge ...More
    January 2, 2008 Sue Weinman Posted in Articles, Marketing
  • Records Storage: How to Learn More
    If records storage has gotten your attention but you just don’t know if it fits into your facility, there are several things you can do to facilitate the decision-making process. First and foremost, you need to gather the facts about this profitable add-on service. ...More
    January 2, 2008 Cary F. McGovern Posted in Articles
  • Marketing Mistakes You Can’t Afford to Make
    We love to read about things we should and shouldn’t do. In recent years, The New York Times best-seller list has touted such books as Your Best Life Now and The 7 Habits of Highly Effective People, which give us the secrets to becoming better and more successful. But how ...More
    January 2, 2008 Megan Eckert Posted in Articles, Marketing
  • Marketing Prep
    In any given self-storage facility’s market, there is a limited number of customers who will be in need of storage each month. To capture your fair share of this group, you must properly promote your facility. Marketing creatively will offer you the opportunity to gain a ...More
    January 2, 2008 Tammy Ross Posted in Articles
  • Legal Perspectives: Why All the Hot Air About Climate Control?
    Over the years, in articles and presentations, I’ve identified several “ugly words” that should never be used in the business of self-storage. On that list has been the term “climate control.” While it may not have to be banished from your vocabulary completely, this phrase ...More
    January 2, 2008 Jeffrey Greenberger Posted in Articles
  • Building Brand Recognition
    When we think about motorcycles, Harley-Davidson usually comes first to mind. The company has one of the greatest brand-marketing schemes ever to hit planet Earth. It’s one of the few brands men and women are actually willing to tattoo on their bodies. Extreme, ...More
    January 2, 2008 Ed Heil Posted in Articles
  • Real Estate Roundup: Sales Tax—A Double Demon?
    A few years ago, when New Jersey and Connecticut were attempting to enact laws requiring that sales tax be charged on self-storage rentals, I feared this might become a trend. Unfortunately, I was right, and now several states are in the same predicament. With this ...More
    January 2, 2008 Michael L. McCune Posted in Articles