• Storage Craze
    What do you think of when you think of RV and boat storage? The word “booming” should immediately come to mind. There is an RV craze sweeping the nation as baby boomers retire and, for the first time in their lives, invest in fun and leisure. A popular bumper sticker sums ...More
    October 1, 2003 Posted in Articles
  • Marketing Self-Storage in Europe
    Casaforte Self-Storage S.p.A.’s marketing strategy has evolved over the last six years, becoming an increasingly more targeted and professional process. As a team of people who believe in the project, the Casaforte group has worked on this process, turning its ...More
    October 1, 2003 Sabrina Tordo Posted in Articles
  • Records Storage for Dummies
    “Starting in 1993 with zero customers, zero employees and zero revenue, today, INFO STOR’s three facilities are collectively billing in excess of $5 million annually, with the very real prospect of doubling that number in the near future.” —Vince Gaeta, INFO STOR Records ...More
    October 1, 2003 Anne Sommi Edmonson Posted in Articles
  • A Better Business
    Pick up any health or fitness magazine off the racks these days, and you’ll find pages littered with ads for this or that herbal supplement intended to increase metabolism or muscular performance. Retail chains such as General Nutrition Cos. Inc. and Hi-Health are reaping a ...More
    October 1, 2003 Teri L. Lanza Posted in Articles
  • A Time to Excel, Part II
    In part I of this article (Inside Self-Storage, July 2003), we looked at the following questions: We answered the first two questions by studying a ficititious facility. What we learned was that, by giving away 8.62 percent of its rental income in monthly discounts, the ...More
    September 1, 2003 Doug Carner Posted in Articles, Technology
  • The Zoning Process
    Zoning laws come into play in almost every real estate development project. Zoning laws and regulations are those that govern how a property can be used and developed. Local governments adopt zoning regulations to set development standards for properties within their ...More
    September 1, 2003 Bruce Jordan Posted in Articles, Development
  • Construction Corner
    Construction Corner is a Q&A column committed to answering reader-submitted questions regarding construction and development. Inquiries may be sent to construction@ministorage.com. Q: We are planning to install a music and paging system at two of our facilities. We are ...More
    September 1, 2003 Posted in Articles, Technology
  • Go West
    This month, I gathered a roundtable of experts to discuss the state of selfstorage in the Western United States. Let’s hear what local experts have to say about their respective cities and regions. Our panel of brokers includes: Richard Arnold, Arnold/Forcum & ...More
    September 1, 2003 Michael L. McCune Posted in Articles
  • Conversions
    In 1985, Mid-City Storage was simply an abandoned shoe factory in Cincinnati. By the end of the following year, this complex of approximately 140,000 square feet had been converted into artists’ studios and workshops, bulk storage, records storage and, more important, ...More
    September 1, 2003 Erik and Melissa Hermes Posted in Articles
  • Customer Service as a Marketing Weapon
    I just completed a cross-country trip in my RV, from Nevada to New Jersey, along routes 70 and 78. Along the way, I dropped in on more than 20 storage facilities. The difference in the quality of facilities was amazing. There were some with terrific employees; though I’m ...More
    September 1, 2003 Fred Gleeck Posted in Articles