• Competitive Pri¢ing
    Do you remember back to your college marketing class when your professor taught you about the five P's of marketing? They were product, position, placement, promotion and price. In the self-storage industry, I think we need to add one more P--people. The idea is, if you pay ...More
    January 1, 2002 Jeff Kinder Posted in Articles
  • Tea Leaves and Tarot
    Throughout the centuries, those who would believe--whether out of simple curiosity or basic desperation--have sought forbidden glimpses of the future. They would hold out telling palms to those who could read them or weave stories in tea leaves and porcelain cups. They ...More
    January 1, 2002 Teri L. Lanza Posted in Articles, Development, Finance
  • Working With a Lawyer
    For most self-storage operators, litigation is like the typhoon that ravishes a remote country-- unfortunate, but far away. Yet a lawsuit is an undeniable possibility for even a well-managed self-storage facility. Win or lose, the process and result can prove disheartening, ...More
    January 1, 2002 Gregory P. Hawkins and Claude T. Hawkins Posted in Articles
  • Preparing for Audit or Inspection
    It's the time of year when your owner or supervisor is expected to conduct his annual audit and inspection of your facility. Audits and inspections are a normal and necessary part of operating any business. Facility managers often are intimidated by these procedures; but ...More
    January 1, 2002 Pamela Alton Posted in Articles
  • DHS Worldwide
    One of the best things about the commercial records-management business is it is largely recession-proof. In fact, records management thrives in adverse economic times. It also complements the self-storage business, as self-storage operators already have warehouse space, ...More
    January 1, 2002 Posted in Articles
  • Conduit Lending
    In today's self-storage financing market, most of the long-term, fixed-rate financing (10 years or longer) is provided by the Wall Street "conduit" market. These loans are pooled together, packaged and sold to investors by Wall Street firms as commercial mortgage-backed ...More
    January 1, 2002 David Smyle Posted in Articles, Finance
  • Market a Complete Solution
    It's not hard to get a self-storage operator to agree he must distinguish his product if he is to avoid debilitating price competition. That leads to a conversation about his exclusive offerings. Location generally leads the list--and it's worthy, given tenants' general ...More
    January 1, 2002 Harley Rolfe Posted in Articles
  • The Midwest
    In this installment of the Real Estate Roundup, we'll take a look at the investment climate of the American Midwest. Commenting on this region are Bruce Bahrmasel, The Preferred Realty Group, Chicago; Arnold Erickson, Commercial Realty Services, Des Moines, Iowa; Larry ...More
    January 1, 2002 Michael L. McCune Posted in Articles
  • Looking at the Market
    Selling records management, storage and services requires an effective sales strategy. The annuity aspect of this business can make this one of your best investments. This article discusses why the return on investment is significant, even for small accounts. Investors have ...More
    January 1, 2002 Cary McGovern Posted in Articles
  • Insurance Corner
    In today's litigious society, recognizing and reducing liability exposures should be a prime concern for every self-storage owner. Courts are getting tough on business owners who allow hazardous conditions to exist, and the dollar amounts juries award to injured parties ...More
    January 1, 2002 David Wilhite Posted in Articles