• Thinking Like a Marketer
    Don't marketers think like most people? Not necessarily. In the next several columns, I'll present some of the more elusive concepts of marketing. They may seem a bit unusual. You be the judge. I think of this column's comments on the basic principles of my craft as ...More
    March 1, 2002 Harley Rolfe Posted in Articles
  • System Alert!
    If you are using DOS-based management software, your computer may be several years old and nearing the end of its life cycle. When your computer dies, your business productivity will instantly suffer. You can dramatically reduce this risk by switching your files over to a ...More
    March 1, 2002 Douglas Carner Posted in Articles, Technology
  • Noah's G.P. Inc.
    Many people bemoan having to "work for a living" and simply dread waking to the alarm at 6:30 a.m. on Monday morning. It is rare to encounter a person who exudes so much passion and excitement about his work it is contagious. But Mike Parham, founder and president of Noah's ...More
    February 1, 2002 Jeff Eckols Posted in Articles, Development
  • Insurance Corner
    The self-storage industry has undergone a series of tremendous changes over the past two decades, evolving from a core group of small, mom-and-pop facilities to a large, powerful organization of professional business people. The rapid growth of the industry has further ...More
    February 1, 2002 David Wilhite Posted in Articles
  • Due Diligence
    The essence of any good real estate transaction is due diligence, a "cat and mouse"-like game played between buyers and sellers, lenders and borrowers that defines the risks in a transaction. Buyers and sellers alike can benefit from knowing more about the due-diligence ...More
    February 1, 2002 RK Kliebenstein Posted in Articles, Development
  • Tenants Should Know...
    In United States v. DeTurbiville (2000 U.S. App. LEXIS 23321), the 9th U.S. Circuit Court of Appeals issued an opinion that looks at the search-and-seizure rights of self-storage customers. This criminal case provides storage operators some guidance as to their customers' ...More
    February 1, 2002 D. Carlos Kaslow Posted in Articles
  • Wrap It Up: They'll Take It
    "Just as it is essential to know what business you're really in, it is equally important to be aware of what new business you might be in--of new directions and other opportunities which present themselves in the course of your doing business." The above quote is taken from ...More
    February 1, 2002 Kenneth Van Slyke Posted in Articles
  • Lifetime Revenue in Records Management
    Selling and providing records- management services creates a unique revenue opportunity for entrepreneurs and developers. Once you have earned a client, you will likely retain that company for its lifetime. However, there are several important issues that need attention to ...More
    February 1, 2002 Cary F. McGovern Posted in Articles
  • Feasibility Studies
    Is it always necessary to conduct a feasibility study when developing a self-storage project? If you meet any of the following criteria, you probably do not need to seek a self-storage professional to analyze your project: Your great Aunt Martha is richer than God, has only ...More
    February 1, 2002 RK Kliebenstein Posted in Articles, Development
  • Persistence Pays
    This is the true story of a self-storage property placed under contract not once, not twice, but three times within 12 months before it finally closed. It is a case study where everyone had the best of intentions and the property continued to lease up according to the ...More
    February 1, 2002 Nicholas Malagisi Posted in Articles